Ad Unit Guidelines
Inner Pixels Ad Standards and Specifications
Inner Pixels Advertising provides you with specific Ad format that can be easily adjusted to industry standards, made available by The Interactive Advertising Bureau (IAB)
Our BannerSmart, ButtonSmart, LogoSmart or ZoneSmart are displayed on the Home page and are taylored to meet the standards.
The adjustment only refers to the Standards below that are not multiple of 10 pixels, eg the Full Banner of 468x60
The best practice to get a BannerSmart of that size would be to Add a grid of 470 x 60 and modify the width in the code from 470 to 468. There will be a 2 pixel strip not visible at the right end of the banner but that can be reserved by you and activated as a BUY ADS button for that banner. To get such a button, just right click on our buttons and click Save Picture As then save them on your desktop, log into your Inner Pixels Account and click Reserve area, select activate, enter your own user page www.YourName.innerpixels.com and Upload the saved picture.
As an alternative, you can sell the chopped pixels for a lower price by offering a discount to advertisers that want them.
NOTE: All dimensions are in pixels.
Universal Ad Package Specs
| Recommended Maximum Initial Download Fileweight |
Recommended Animation Length (Seconds) |
|
| 300 x 250 IMU - (Medium Rectangle) | 40k | :15 |
| 180 x 150 IMU - (Rectangle) | 40k | :15 |
| 160 x 600 IMU - (Wide Skyscraper) | 40k | :15 |
| 728 x 90 IMU - (Leaderboard) | 40k | :15 |
Rectangles and Pop-Ups
| Recommended Maximum Initial Download Fileweight |
Recommended Animation Length (Seconds) |
|
| 300 x 250 IMU - (Medium Rectangle) | 40k | :15 |
| 250 x 250 IMU - (Square Pop-Up) | 40k | :15 |
| 240 x 400 IMU - (Vertical Rectangle) | 40k | :15 |
| 336 x 280 IMU - (Large Rectangle) | 40k | :15 |
| 180 x 150 IMU - (Rectangle) | 40k | :15 |
| *NEW* 300x100 IMU - (3:1 Rectangle) | 40k | :15 |
| *NEW* 720x300 IMU – (Pop-Under) | 40k | :15 |
Banners and Buttons
| 468 x 60 IMU - (Full Banner) | 40k | :15 |
| 234 x 60 IMU - (Half Banner) | 30k | :15 |
| 88 x 31 IMU - (Micro Bar) | 10k | :15 |
| 120 x 90 IMU - (Button 1) | 20k | :15 |
| 120 x 60 IMU - (Button 2) | 20k | :15 |
| 120 x 240 IMU - (Vertical Banner) | 30k | :15 |
| 125 x 125 IMU - (Square Button) | 30k | :15 |
| 728 x 90 IMU - (Leaderboard) | 40k | :15 |
Skyscrapers
| 160 x 600 IMU - (Wide Skyscraper) | 40k | :15 |
| 120 x 600 IMU - (Skyscraper) | 40k | :15 |
| 300 x 600 IMU - (Half Page Ad) | 40k | :15 |
ADDITIONAL NOTES:
- Those sizes that are bold above are part of the Universal Ad Package
- :15 animation includes multiple loops
Other Information:
Please consult these additional creative guidelines for more information:
IAB Universal Ad Package
